Podsqueeze
Podsqueeze, an AI tool that generates show notes and newsletters from podcasts, had a functional MVP website but lacked the polish and trust signals needed to convert its growing traffic. Despite ranking on the first page of Google for several niche keywords, the site struggled with:
Low conversion rates from organic traffic
Outdated visual identity and inconsistent branding
Poor mobile responsiveness and accessibility
Slow page load times affecting user experience
How We Completed The Project
Fixit partnered with Podsqueeze to transform its online presence into a high-converting, scalable platform. Our approach included:
Brand Refresh: Developed a cohesive visual identity with updated color schemes, typography, and iconography to enhance brand recognition.
Responsive Design: Implemented a mobile-first design strategy to ensure seamless user experience across all devices.
SEO Optimization: Conducted comprehensive on-page SEO audits, optimized meta tags, and improved site structure to boost search engine rankings.
Performance Enhancements: Optimized images, leveraged caching, and minimized code to improve page load speeds.
Conversion Focus: Redesigned CTAs and landing pages to guide users through the conversion funnel effectively.
